海外游学！广州国际美妆周游学团亲临萝薇智慧工厂，沉浸式溯源“中国智造”

当全球美妆界的目光聚焦于第三届广州国际美妆周之际，一场超越展台、深入产业链源的探索之旅正式展开。

As the global beauty industry turns its attention to The 3rd Guangzhou Cosmetics Week, an exploration journey that goes beyond the exhibition booths and delves into the sources of the industry chain has officially begun in LOVVE.

12月5日，一支来自美国、法国、新加坡、印度尼西亚等全球美妆核心市场的品牌采购代表、供应链负责人组成的“美妆周・产业游学团”，将脚步从熙攘的展馆迈向科技深度赋能的智造基地——萝薇国际智慧工厂。

On December 5th, the study tour of The 3rd Guangzhou Cosmetics Week composed of brand procurement representatives and supply chain leaders from core global beauty markets including the United States, France, Singapore, and Indonesia, took their steps from the bustling exhibition halls to the technology-driven smart manufacturing base—the LOVVE International Intelligent Factory.

△ 探访生产车间

这不仅仅是一次参观，更是一场从“看见产品”到“读懂制造”的认知深化。游学团成员深入企业核心，依次探访了高效协同的现代化智能生产线、数据和科研驱动的产品研发中心、执行严苛标准的质量管理中心，以及承载尖端技术的次抛科技馆。

This is not just a visit, but a journey of deepening understanding—from ‘seeing the products’ to ‘comprehending the manufacturing process.’ Members of the study tour delved into the core of the company, visiting in turn the highly efficient and collaborative modern intelligent production line, the data- and research-driven product development center, the quality management center that enforces strict standards, and the Next-Throw Technology Pavilion that showcases cutting-edge technologies.

△参观次抛科技馆

眼前所见，刷新了众多游学团成员对于中国现代美妆制造的认知。他们对萝薇国际智能制造水平、科研创新能力、严谨质控体系以及产品设计的时尚性和多样性表达了高度赞许。他们在参观中频频交流、详细询问，在惊叹于硬件实力的同时，更对萝薇国际从产品创新研发到成品高质量交付的全链路能力，给予了充分肯定。

What they saw refreshed many of the study tour members’ understanding of modern Chinese cosmetics manufacturing. They expressed high praise for LOVVE International’s intelligent manufacturing capabilities, research and innovation, rigorous quality control system, and the fashion-forward and diverse design of its products. During the visit, they frequently exchanged ideas and asked detailed questions. While marveling at the company’s hardware strength, they also fully recognized LOVVE International’s end-to-end capabilities, from product innovation and development to the high-quality delivery of finished products.

△ 国际美妆生态共建交流会

“通过这次工厂探访，我们了解到了产品上市前的完整供应链。”一位游学成员感慨道。这场工厂探访之旅，也成为广州美妆产业高质量发展的一个直观印证——它向世界证明，萝薇制造不仅是产能，更是科技创新力、品质掌控力与潮流引领力共同作用的结果。

“Through this factory visit, we gained an understanding of the complete supply chain before a product hits the market,” remarked one of the study tour participants. This factory visit also became a tangible testament to the high-quality development of Guangzhou’s beauty industry—it demonstrated to the world that LOVVE’s manufacturing is not only about production capacity, but also the result of combined efforts in technological innovation, quality control, and trend leadership.

△ 广州国际美妆周展会现场

始于展会，终于溯源，成于合作，这正是国际美妆周所搭建的桥梁最具价值的延伸。回溯到本届美妆周“潮起美湾，妆耀全球”的主题，萝薇国际正以扎实的制造根基与前沿的全球化视野，为其做出生动诠释。

Starting with the exhibition, tracing back to the origins, and succeeding through collaboration—that is precisely the most valuable extension of the bridge built by Guangzhou Cosmetics Week. Looking back at this edition’s theme, ‘Rising Tides in Beauty Bay, Shining Beauty Worldwide,‘ LOVVE is vividly interpreting it with a solid manufacturing foundation and a forward-looking global vision.  

当游学团带着对“中国智造”的新认知离开，一条从“广州工厂”到“全球妆台”的信任与共赢之路，已然更加壮阔！

When the study tour group leaves with a new understanding ofa path of trust and mutual benefits from ‘Guangzhou factories’ to ‘global beauty counters’ has already become even more magnificent!